Summary
Real estate agents in Apartment SEO's network wanted to bring ads in-house. We developed an automated software that simplified ad creation and management for agents with no previous digital marketing experience. The process allows them to scale industry expertise across every ad, delivering a much higher quality of campaign.
High Level Features:
Callenge
Apartment SEO, a large agency specializing in real estate, started seeing a bigger percentage of clients wanting to bring ad delivery in-house. The challenge was delivering a solution that leverages and is compatible with their deep industry knowledge that would also be easy to use for their clients, most of whom had not run advertising on search and social channels prior.
Actions
Using Chassis as the underlying infrastructure, we developed a simple-to-use platform that completely automates the entire ad delivery process. We’re currently developing a simple to use, DIY solution that leverages Chassis (already the product they used internally) to completely automate the ad delivery process.
Results
A self-service solution currently under construction that will be developed in 4.5 months.
Technologies:
